The History of Direct Mail Marketing
You’ve probably always received mail at your home. Whether you got sales information about a product or service, a handwritten letter or birthday card—or less excitedly a bill—mail was and likely still is a part of your life. Even with the influx of electronic...
How to Make the Most of Direct Mail Printing and Mailing Services
You put a lot of effort into creating an effective marketing strategy. When it comes time to print and mail your direct mail campaigns, you want to be sure you’re maximizing your marketing dollars. That’s why you need a full-service direct mail marketing...
Direct Mail Companies: What to Look For
Direct mail is a thriving marketing channel. Compared to email, it frequently delivers above and beyond its digital rival—or counterpart, depending upon whether you’ve embraced multichannel marketing. The average household receives two pieces of direct...
7 Great Marketing Ideas for Home Loans
The financial crisis of 2007-2008 all but crashed the American housing market. The demand for existing homes was at its lowest point in recent history. Families watched the equity in their homes evaporate as the call to build new homes fell considerably. It was the...