Loan Companies: 8 Personal Loan Marketing Ideas
The personal loan market is exploding. According to U.S. web-based lending company LendingClub, personal loan originations from 2017 to 2018 were up 20%. American consumer credit reporting agency TransUnion says personal loans are by far the fastest-growing U.S....
Direct Mail Printing Services: 10 Things to Look For
Email marketing is thriving. Spending is expected to increase by $1 billion before the end of 2019. But direct mail is far from a forgotten medium. It continues to provide real results, with the statistics to back up its effectiveness. Direct mail response rates have...
How to Save Time, Money, and Stress on Your Next Marketing Campaign
How much did you enjoy creating and delivering your direct marketing campaigns? While you may love the results, the process itself is likely less than delightful. Epic email chains of edits and approvals, learning and unlearning multiple digital tools, negotiating...
How to Optimize Your Direct Mail Letter
In a world of emails, texts, and social media posts, people still look forward to checking what’s in their physical mailbox each day. Approximately 41% of Americans, in fact. And not just older folks—those under 30 feel the same way. Research shows only about 6%...