by David Kindervater | Mar 30, 2021 | Direct Mail Marketing
Direct mail is a $10-billion per year industry. If you’re serious about print marketing, you need a partner that offers direct mailing services that guide you through the process from start to finish. Here are five things your brand needs to deliver successful...
by David Kindervater | Feb 4, 2021 | Direct Mail Marketing
Marketing has witnessed its share of trends over the years. In the 1980s, desktop publishing and the personal computer blossomed. In the ‘90s, we discovered the internet. Then the 2000s ushered in an era of social media sovereignty, led by MySpace, Facebook, and...
by David Kindervater | Nov 17, 2020 | Direct Mail Marketing
You’re aware of some of the tactics that help you to create your best direct mail campaigns. But do you know what makes this legendary marketing channel work even better? The seldom-used strategies that other businesses either ignore or haven’t bothered to...
by David Kindervater | Oct 27, 2020 | Direct Mail Marketing
You’re probably familiar with the numbers. Direct mail offers response rates over 5% and it has an almost 30% return on investment. Plus, people of all ages love to receive it. The statistics prove it works, but creating outstanding mail marketing can be...
by David Kindervater | Oct 15, 2020 | Insurance Marketing
U.S. property and casualty insurance generates over $1.6 trillion in premiums globally. It also employs more than a million people in North America and the UK alone. This positions P&C insurance as one of the largest shares and one of the most competitive sectors...